Autoline Insurance Group has once again joined forces with road safety charity BRAKE with the intention of continuing to educate young drivers in Ballymena of the clear dangers present on the country’s roads.
In order to combat this, Autoline has had a large number of staff from its regional branches trained as part of BRAKE’s ‘2 Young 2 Die’ project. The ‘2 Young 2 Die’ campaign uses hard-hitting videos and statistics, along with discussion based workshops, to get key messages on issues such as speed, alcohol and drugs, distractions and the consequences of crashes across to young drivers and passengers.
With the new school year approaching, Autoline are calling on schools in Ballymena to get involved in the ‘2 Young 2 Die’ campaign and host a BRAKE workshop to get across the serious messages of road safety to student drivers. Last year, Autoline Insurance Group carried out over 30 of these informative and insightful workshops in schools all over Northern Ireland.
Michael Blaney, Managing Director Autoline Insurance Group said: “We first started working with BRAKE in 2013 and it was fantastic to see the number of schools and organisations that were so keen to get involved. We experienced the genuine interest and at times shock, as pupils and teachers alike realised the dangers present on Northern Ireland’s roads. The work carried out by our staff during last year’s campaign has helped change the mind-sets of many young drivers. This year we want to significantly increase the number of young drivers we meet in order to improve the safety on Northern Ireland’s roads.”
“As a local insurance broker our aim is to make our roads safer for our customers and the wider community and that is why we are acting as ambassadors to the BRAKE charity once again. The ultimate aim is to help dramatically reduce road deaths and serious crashes/ incidents on our roads through education and monitoring while making car insurance more affordable for our customers.”
Joe Burns, spokesperson for BRAKE, said: “We’re absolutely delighted to be renewing our partnership with Autoline Insurance for another year through our ‘2 Young 2 Die’ campaign and workshops. These workshops give young people the opportunity to think through the consequences of dangerous driving and the responsibilities and risks they face on the roads – and this is vital given how young people between the ages of 16-24 are the most at risk group on our roads. Last year these workshops were a tremendous success, and we’re looking forward to further successes this year as Autoline look to reach even more young people throughout Northern Ireland.”
For further information about how your school or organisation can participate in the ‘2 Young 2 Die’ programme please contact Claire Murphy at Autoline Insurance Group on 028 302 59033.